To increase the reach of visitors to the Soul Boardwalk precinct locally and to reach tourists visiting Surfers Paradise, we created and published The Vibe.
Gold Coast’s hottest print and online publication created by Soul Boardwalk, an oceanfront shopping and dining precinct located in the heart of Surfers Paradise. The Vibe, flaunts their stylish beach to bar fashion, dining, lifestyle and entertainment from local retailers.
The Vibe is available online HERE at Soul Boardwalk retailers, Soul Peppers rooms and selected Gold Coast hot spots and tourist destinations.
The Vibe had 3 issues during 2017 and 2018 and will be back in circulation S/S 18. 10,000 print copies.
To maintain the momentum of The Vibe, weekly blog posts in line with the print content are published and shared on social media.