FEASTIVAL OF SOUL
Our client Soul Boardwalk wanted to create an activation that showcased their amazing food retailers to media, food bloggers and to say thank you to their partners.
The #rebelgang created Feastival of Soul, to deliver a festival of the senses while feasting on delicious food and bev from Soul Boardwalk dining retailers.
Creating a theme to best showcase the range of cuisine, we took invited guests on an international food experience from cooking their own meal teppan style and sake tasting at Zushi Sushi & Teppanyaki to an all you can eat rib eating competition at Hurricane’s Grill Surfers Paradise. These intimate dinners allowed relationships to develop and increased social engagement plus gained media exposure.
2017 – Guests received a hand delivered hamper filled with Soul Boardwalk retailer gifts and vouchers. The invitation was styled like a menu 2018 – Guests received a hand delivered flight itinerary and a passport filled with boarding passes as invitations to individual events
Feastival of Soul is now an annual event from 2017.